Subysti08's Blog
Awww Yeah!

Jun
06

I would have to say that before we even got down to TX for SXSW I knew it was going to be an amazing experience but I had no idea just how amazing it would prove to be until we got down there.  The vibe of Austin during this time is just amazing everyone is there for the same reason… MUSIC.  The panels offered amazing insight into the world of the  music business and definitely gave me other options to think about that I had not previously considered.  They were also a great reassurance that my education at IPR is actually worth while and relevant to the rest of the “real world” considering we were on more than one occasion more informed that some of the panelists.  I went down there knowing about 3 people on the trip and  I came back with 16 new great friends and even if that was the only thing I brought back from SXSW I would be totally worth it.  This was one of the greatest experiences of my life and I would like to thank Scott and Eric and anyone who made this possible for our group to take part in.

Jun
06

Here is just a very short list of my favorite songs/artists I got the opportunity to see down at SXSW.

1. Petend (reprise) by Lights

2. Sunset 1989 by Swimming with Dolphins

3. Artist and Repertoire by Envy on the Cosast

4. Project Wake Up by I See Stars

5. Panic Attack- Fall of Troy

6. The First Song by Band of Horses

7. Lions! by Lights

8. Frozen Creek by Circa Survive

Mar
23

The Canadian Eletro-synth pop goddess performed Friday night at Prague.  Her complex beats with catchy synth lead lines will make you want to dance your heart out and keep coming back for more.  We got up close and personal being in the very front row and had a great time watching her set.  The crowd was mixed with people of all ages. There were some hardcore fans and some people who just came in to catch some new music.  If you haven’t had a chance to check Lights out i would highly recommend it, Definitely one of the best female vocalists I have ever seen live.

Lights

Mar
23

Friday morning got started out with the “Building a High Value Fan Base” Panel.  This panel was one of the best I went to the whole week.  They talked about the importance of interaction with fans.  Before I went to this panel I had kind of written off the importance of e-mail lists, but after I heard the things they were doing with them and the results they have gotten, e-mail lists are a total must in the industry.  They also talked about keeping in touch with your fan base through Facebook, Myspace and Twitter.  Letting the fans know on a daily basis what you are up to keeps them involved and interested.  If at all possible try to get your fans zip code or address so that when you send emails out about upcoming events or shows they can go out by region instead of people in Australia getting an email about a show in detroit.  Also offer free songs for download or a “limited edition” something or other with a limited time and quantify available.  The panel was full of lots of great people with tons of experience it definitely offered amazing information.

Mar
23

Envy on the Coast put on a crazy show on Thursday night at Opal Divine’s.  The crowd was full of regular fans of the band who were screaming the songs with the band, along with requests for their favorite songs.  We managed to get front row at the show so we were touching the stage.  It was a great show because it was very intimate, I’ve only seen them in front of about 2000 people and there were about 50 people at this show.  The band carried great energy throughout the show and involved the fans by asking them what songs they wanted to hear.  They even gave a sneak peak of 3 songs off their new album.

Lead singer Ryan Hunter

Mar
23

Barbershop Punk was a documentary screening about how Comcast can open your packets and decide if they want to deliver them or not.  The documentary was filled with amazing information that I would have no idea about otherwise.  A man named Rob Topolski was the one who discovered that this was happening when he posted some barbershop quartet music online for people to download via P2P websites.  Even though the copyright on the songs he posted was well expired, Comcast still decided to deny his file transfers every single time.  Rob was was curious about this so he set up a test that would randomly try to download his content at all hours of the day and from different computers.  What disturbed him the most was that when he tried to use the same method of P2P file sharing for pornographic material (as a test)  he was NEVER denied access to that by Comcast.  Rob then blogged about his finding and his research was discovered by the associated press.  He told them how to replicate his experiment and the AP got the same results. Since then they have been fighting in court against people like Comcast for infringement upon the first amendment.

Mar
21

Motorhead played at the Austin Music Hall on thursday night for quite a big crowd.  They had great stage presence and the musicianship was top notch.  The crowd was very diverse with people of all ages coming out to support Motorhead.  They rocked the house and everyone was really in to it

Mar
21

As the opening panel of SXSW Smokey Robinson was chosen to be the keynote speaker.  His wisdom and experience of the music business is amazing.  He had some great insight for emerging artists, it was to not let the fame get to your head and to count every opportunity and break as a blessing.  The interview was emotional inspirational and insightful.  He talked about it Motown days and how he got his break.  When he was at an Audition Barry Gordy heard is songs and loved his style but started to mentor him about songwriting.  One great quote i took away from the panel was “There’s no such thing as a new artist, if you see them at 15 they have been doing it since they were 5.

Feb
17

~Youtube~

Pros- You tube is great to get your media out there amongst millions of people its a great free option to post video updates songs and other content your fans might be interested in.

Cons- The saturation of youtube can be overwhelming making it harder to get your content noticed amongst all the other peoples.

~Twitter~

Pros- Twitter is great to keep your fans in the loop, all they have to do is sign up to follow you and they will get updates every time you post something.

Cons- Limited amount of characters impedes the ability to send detailed messages.

~Vimeo~

Pros- Great quality, surrounded by other creative people.

Cons- Not as big of an audience as youtube, but more selective.

~Flickr~

Pros- Awesome place for people to find your photography, easy to use.

Cons- Image size is pre-determined by Flickr

Feb
10

I just recently made a day trip over to Madison Wisconsin to see the Owl City, Lights and Deas Vail show. It was a fun night full great music. If you haven’t heard of these artists and like electopop music check them out, Especially Lights she can really shred on the keytar!.  The links and be found on my blog under the “music” section

Breanne and Adam of Owl City

Breanne Playing Keys for Owl City

Lights on the Keytar